IntelliDealer / Generic Thank You FormIn the Summer 2008 edition of PFW Password, a tutorial showed Dealers how to use PFW IntelliDealer’s Marketing Module to create a “Thank You” form to be e-mailed out to welcome new customers to their dealership. The following letter – in both standard and HTML format – was designed to go along with the “Beginner’s Marketing Part I: Saying Thank You with PFW IntelliDealer” tutorial and give you an example of what kind of information a thank you letter might include. The tutorial is on Page 3 of the Summer 2008 PFW Password, which you can view by clicking here. Feel free to copy and paste the letter and inset your own specific information to use in your marketing initiatives.
Standard Format Thank You LetterDear [CUNMEP]: Thank you so much for visiting (YOUR COMPANY NAME HERE) and making your first purchase from us. It was our pleasure to serve you and we hope your experience at (YOUR COMPANY NAME HERE) was a positive one. The team at (YOUR COMPANY NAME HERE) is committed to providing you with the quality service you deserve. Whether you are dealing with (PARTS MANAGER NAME HERE) and the team in the Parts Department, (SERVICE MANAGER NAME HERE) and our team of certified service technicians, (SALES MANAGER NAME HERE) and the Sales team, (RENTAL MANAGER NAME HERE) and our rental specialists or (CUSTOMER SERVICE MANAGER NAME HERE) and our team of dedicated customer service representatives, we will strive to meet and exceed your expectations. Whatever your needs, please don’t hesitate to call us at (XXX) XXX-XXXX and let us know if we can be of service. Our dealership is open to serve you from (EDIT TIMES AS APPROPRIATE) 8:00 a.m. to 6:00 p.m., Monday to Friday, 8:00 a.m. to 4:00 p.m. on Saturdays and from 9:00 a.m. to 3:00 p.m. on Sundays. For our holiday hours or for more information about (YOUR COMPANY NAME HERE), please visit our website at www.(YOUR_COMPANY_WEBSITE_ADDRESS_HERE).com. As a special thank you for visiting (YOUR COMPANY NAME HERE), we are happy to offer you $10 off your next purchase or service of $50 or more. Simply print out this letter and bring it with you or use the code “1ST10” the next time you visit (YOUR COMPANY NAME HERE). Thanks again for visiting. We appreciate your business and look forward to serving you again in the future. All the best, (YOUR NAME HERE) and the (YOUR COMPANY NAME HERE) team (YOUR COMPANY WEBSITE ADDRESS HERE)
HTML Format Thank You Letter<p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">Dear [CUNMEP]:</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">Thank you so much for visiting (YOUR COMPANY NAME HERE) and making your first purchase from us. It was our pleasure to serve you and we hope your experience at (YOUR COMPANY NAME HERE) was a positive one. </font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">The team at (YOUR COMPANY NAME HERE) is committed to providing you with the quality service you deserve. Whether you are dealing with (PARTS MANAGER NAME HERE) and the team in the Parts Department, (SERVICE MANAGER NAME HERE) and our team of certified service technicians, (SALES MANAGER NAME HERE) and the Sales team, (RENTAL MANAGER NAME HERE) and our rental specialists or (CUSTOMER SERVICE MANAGER NAME HERE) and our team of dedicated customer service representatives, we will strive to meet and exceed your expectations. Whatever your needs, please don’t hesitate to call us at (XXX) XXX-XXXX and let us know if we can be of service.</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">Our dealership is open to serve you from (EDIT TIMES AS APPROPRIATE) 8:00 a.m. to 6:00 p.m., Monday to Friday, 8:00 a.m. to 4:00 p.m. on Saturdays and from 9:00 a.m. to 3:00 p.m. on Sundays. For our holiday hours or for more information about (YOUR COMPANY NAME HERE), please visit our website at </font><a href="http://www.(your_company_website_address_here).com/"><font face="Calibri">www.(YOUR_COMPANY_WEBSITE_ADDRESS_HERE).com</font></a><font face="Calibri">.</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">As a special thank you for visiting (YOUR COMPANY NAME HERE), we are happy to offer you $10 off your next purchase or service of $50 or more. Simply print out this letter and bring it with you or use the code “1ST10” the next time you visit (YOUR COMPANY NAME HERE).</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">Thanks again for visiting. We appreciate your business and look forward to serving you again in the future.</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">All the best,</font></p><p style="MARGIN: 0cm 0cm 10pt" /><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">(YOUR NAME HERE) and the (YOUR COMPANY NAME HERE) team</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">(YOUR COMPANY ADDRESS HERE)</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">(YOUR COMPANY PHONE NUMBER HERE)</font></p><p style="MARGIN: 0cm 0cm 10pt"><font face="Calibri">(YOUR COMPANY WEBSITE ADDRESS HERE) <span> </span></font></p><p><p /><p /></p>
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